In a strategic multi‐year partnership announced in April 2025, Crypto.com has teamed up with Bread Financial and Comenity Capital Bank to introduce the Crypto.com Visa® Signature Credit Card in the United States this summer. This $0-annual-fee card will enable consumers to earn uncapped rewards paid in CRO (Cronos), Crypto.com’s native token, across five card tiers—Midnight Blue through Obsidian—with elevated earning rates for the first twelve months on select tiers and additional perks such as unlimited Netflix and Spotify rebates for higher-level members. Cardmembers will apply and manage their accounts directly via the Crypto.com app, adding their new card to digital wallets immediately upon approval and receiving CRO rewards in real time into their in-app Crypto Wallet, where tokens can be exchanged for other cryptocurrencies, stocks, NFTs, staking positions, and more.
Background and Partnership
Bread Financial’s Role
Bread Financial (NYSE: BFH), known for its tech-forward
payment and lending solutions, will underwrite and manage the credit card
program via its Columbus, Ohio-based operations. CEO Ralph Andretta emphasizes
that this collaboration “expands our reach and offer growth opportunities,”
marking Bread Financial’s entry into crypto-native financial products.
Crypto.com’s Ambitions
Founded in 2016, Crypto.com serves over 140 million users
globally and aims to accelerate cryptocurrency adoption through innovative
offerings such as trading, DeFi, NFTs, and now payment solutions. By partnering
with a regulated U.S. issuer, Crypto.com solidifies its compliance posture
under FinCEN and Money Transmitter Licenses in key states, addressing
regulatory hurdles that once limited credit products in the U.S. market.
Card Features and Tiers
- Midnight
Blue (No CRO Stake Required):
- 1%
back in CRO on all purchases; no staking obligations.
- Ruby,
Jade/Indigo, Icy/Rose, Obsidian (Stake-Level Tiers):
- Uncapped
rewards ranging from 2% to 5% CRO back, with boosted rates for the first
12 months post-account opening or tier upgrade.
- Access
to Crypto.com’s Level Up program benefits, including unlimited streaming
rebates (e.g., Spotify, Netflix) for mid- and high-level tiers.
Rewards Structure and Earning Mechanics
- Real-Time
CRO Deposits: Rewards are credited instantly into the cardmember’s
Crypto Wallet within the Crypto.com app, providing liquidity to trade
across hundreds of assets and services.
- Tier-Based
Boosts: Selected tiers enjoy elevated earn rates for the first 12
months, incentivizing users to lock or stake CRO tokens for sustained
rewards.
- Flexible
Redemption: CRO tokens can be swapped for other cryptocurrencies,
staked for additional yield, or used to access stocks, sports trading, and
NFTs on Crypto.com’s platform.
Application Process and Availability
- Pre-Qualification
& Full Application: Prospective cardmembers may pre-qualify
directly in the Crypto.com mobile app; upon approval, the virtual card is
instantly available for digital wallet use.
- Physical
Card Delivery: A metal or composite card arrives by mail, with design
and material varying by tier level (e.g., Obsidian features a stainless
steel finish).
- Launch
Timeline: The program is slated to go live this summer 2025 for U.S.
customers, with full rollout details provided within the Crypto.com app
and on official websites.
Regulatory and Market Impact
- Compliance
Assurance: Issuance by Comenity Capital Bank under Visa’s U.S. license
ensures adherence to federal and state-level credit card regulations,
addressing past concerns over unregulated crypto reward programs.
- Competitive
Differentiation: With uncapped crypto rewards and app-first
integration, the card sets itself apart from traditional cashback and
travel-reward cards, potentially driving broader consumer adoption of
digital assets.
Conclusion
The Crypto.com Visa® Signature Credit Card, in partnership
with Bread Financial and Comenity Capital Bank, represents a notable
convergence of traditional credit card infrastructure and cryptocurrency
ecosystems. By offering uncapped CRO rewards, real-time token deposits, and
tier-based perks, the program caters to both new entrants and seasoned crypto
enthusiasts. As the card becomes available this summer, U.S. consumers will
gain an innovative payment option that seamlessly bridges fiat spending with digital
asset accumulation.